Latent semantic indexing: Why marketers don’t need to worry about it
What Is latent semantic indexing and does it matter for search engines? Understand how it differs from NLP and what semantic optimization tools to use.
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Veruska Anconitano is a Multilingual SEO and Localization Consultant with 20+ years of experience working with established brands that seek to enter non-English-speaking markets. Her work is at the intersection of SEO and Localization, where she manages workflows and processes to facilitate the collaboration of both teams to increase brand loyalty, visibility, and conversions in specific markets. She's a polyglot and she follows a culturalized approach to SEO and Localization that merges sociology, neuroscience, and data. Aside from SEO and Localization, Veruska is also a food-travel writer, professional pizza eater, and smiler with a strong passion for everything Korean and Japanese.
What Is latent semantic indexing and does it matter for search engines? Understand how it differs from NLP and what semantic optimization tools to use.
Veruska Anconitano | Jun 12, 2025 at 6:30 am ET