Pump up the power of your display ads
Combining native formats, audience targeting and AI can become an effective tool for achieving conversions with display ads when combined with search campaigns.
Identify traffic-stealing competitors
Find untapped opportunities
Create outperforming content
Tom Costello is a senior digital media professional who has 9 years of experience across display and search advertising. He has deep expertise in data/audience strategy, programmatic advertising and helping clients exceed their KPI's via the digital environment. He is currently Senior Account Executive for Bing Ads.
Combining native formats, audience targeting and AI can become an effective tool for achieving conversions with display ads when combined with search campaigns.
Tom Costello | Apr 2, 2019 at 1:45 pm ET