3 ways to harness the ROI of customer reviews
Columnist Jordan Garner discusses the power of reviews and other user-generated content in fostering transparent two-way relationships between brands and customers.
Identify traffic-stealing competitors
Find untapped opportunities
Create outperforming content
Jordan Garner is a marketer and customer success leader residing in the New York City area. Jordan has worked in the digital marketing space since 2009, having helped grow several small to mid-size agencies and SAAS companies. Having found a home with Trustpilot 2 years ago, Jordan started the North American Customer Success org, growing it from 1 to 20 individuals, and is now working with the Marketing team to help define value and thought-leadership in the customer review space.
Columnist Jordan Garner discusses the power of reviews and other user-generated content in fostering transparent two-way relationships between brands and customers.
Jordan Garner | Mar 25, 2016 at 9:00 am ET