Instagram’s ecommerce success is building with Stories
Instagram's shoppable update for Stories earlier this year and a standalone IG Shopping app in development, it is well positioned to continue its journey into ecommerce.
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Jonathan Kroopf is the SVP Head of Sales at CreatorIQ, the software platform that powers brand advocacy and influencer marketing for today's most progressive companies, including Airbnb, Amazon, CVS Health, Dell, Disney, NatGeo, Ralph Lauren, Refinery29, Tiffany&Co and YETI. Kroopf has been instrumental in building a framework for accelerating growth through enterprise sales, partnerships and marketing efforts. Prior to CreatorIQ, Kroopf was an integral part of sales teams for Tubular Labs and Topsy, which was acquired by Apple.
Instagram's shoppable update for Stories earlier this year and a standalone IG Shopping app in development, it is well positioned to continue its journey into ecommerce.
Jon Kroopf | Jan 9, 2019 at 8:00 am ET