Jason Colon

About Jason Colon

Jason Colon is Executive Vice President of Commerce Media at Horizon Commerce, Horizon Media’s commerce agency, where he oversees the Commerce Media and Channel Management practices. With nearly two decades of experience across Publicis Groupe and Omnicom Media Group, he has helped shape the evolution of retail media and performance marketing. At Publicis, he led the Retail Media practice GTM, launching AI-driven solutions and forming strategic partnerships with Amazon, Walmart, The Trade Desk, and others - supporting clients such as Kimberly-Clark. Prior to that, he built and scaled OMD’s Commerce practice, delivering measurable growth for brands including Apple, PepsiCo, Clorox, Beiersdorf, L’Oréal, and McDonald's. He has been featured in AdAge and recognized as an Adweek Media All-Star and Business Insider Rising Star.