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MarTech » Customer & Digital Experience » MarTech Conference: Here are this year’s Stackie Award winners

MarTech Conference: Here are this year’s Stackie Award winners

Five companies were selected for how they visually presented their marketing stack of technology tools.

Barry Levine on March 21, 2016 at 5:04 pm

martech-stackie-awards-1920

The virtual envelope, please.

Five companies were named today as the winners of the second annual Stackie Awards, announced at our MarTech conference currently taking place in San Francisco. Each winner received an actual trophy from conference chair Scott Brinker, and each can name a charity that will receive a $1,000 contribution.

They are:

Connective DX

connective

PitchBook

pitchbook

Delphic Digital

delphic

Acrolinx

acrolinx

Uberflip

uberflip

Forty-one companies entered the contest, each of which provided a single 16 x 9 slide that, according to the rules, “visually organizes your marketing technology stack however you think best represents the way you think of it.”

Entries were judged on five critera, listed here in order of importance:

  • Alignment: How well-aligned is your stack with your business?
  • Concept: How effective is the conceptual organization of your stack?
  • Clarity: How easy is it for a reader to understand your stack?
  • Design: The aesthetics of your slide and its visual appeal.
  • Detail: More detail is generally better, within reason, for a single slide.

Note: Scott Brinker has posted his comments on the winners, plus all 41 entries and a list of the five chosen charities.


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About The Author

Barry Levine
Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.

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