Up Close With The New Google+ Related Hashtags

The new look for Google+ is rolling out now, and with it, the new “related hashtags.” These allow you to see other posts that are related to the one you’re reading, if that post uses a hashtag. The New Hashtag Tab For example, consider this: In this post, it made use of the #io13 hashtag. […]

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The new look for Google+ is rolling out now, and with it, the new “related hashtags.” These allow you to see other posts that are related to the one you’re reading, if that post uses a hashtag.

The New Hashtag Tab

For example, consider this:

Screenshot 5 15 13 3 09 PM

In this post, it made use of the #io13 hashtag. With today’s design update, that hashtag in turn is now used in a new tab along the top right of the post.

Related Posts

If you click on that hashtag button, a new related area appears above the post box, while the post itself “flips” to show the first related post. You can continue to flip through more related posts.

Screenshot 5 15 13 3 02 PM 2

Related Hashtags

Sometimes, you’ll also see related hashtags, allowing you to explore other subjects:

Screenshot 5 15 13 3 03 PM

Multiple Hashtags

Post that contain more than one hashtag get more than one hashtag button, though only one will show (which is selected isn’t clear):

Screenshot 5 15 13 3 04 PM

If you hover, you can click to select another hashtag:

Screenshot 5 15 13 3 18 PM

Our earlier story,

Google+ Stream Gets Fresh New Look & Automatically-Added Hashtags At Google I/O, and Google’s post today explain more about how Google automatically determines how to associate some posts with hashtags, even if they don’t use them.


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About the author

Danny Sullivan
Contributor
Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land, MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.

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