Email Marketing Platforms: A Marketer’s Guide
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MarTech Intelligence Report: Email Marketing Platforms: A Marketer’s Guide
Writer, Editor and Analyst:
Pamela Parker, Research Director, Content Studio, Third Door Media
Research:
Allison Lofaro, Director of Event and Client Success, Third Door Media
Karen DeWeese, VP of Event and Client Success, Third Door Media
MarTech’s publication of “Email Marketing Platforms: A Marketer’s Guide” examines the market for email marketing platforms and the considerations involved in implementation. The 55-page report reviews the growing market for email marketing platforms and the latest trends, opportunities, and challenges.
In this report, you will learn:
- What trends are driving the adoption and replacement of email marketing platforms?
- What choices are available in today’s email marketing platform market?
- What core and advanced capabilities do email marketing platforms provide?
- How are users applying AI-driven technologies like multimodal AI systems, workflow
orchestration agents, and predictive optimization tools? - Does your company need an email marketing platform?
- How much does an email marketing platform cost?
Also included in the report are profiles of 14 email marketing platform vendors, pricing information, capabilities comparisons and recommended steps for evaluating and purchasing.
Vendor Profiles
- Acoustic
- ActiveCampaign
- Adobe
- Braze
- Brevo
- Constant Contact
- Cordial
- Intuit
- Klaviyo
- MessageGears
- Oracle
- Salesforce
- Twilio
- Zeta Global
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