Marketing Day: June 14, 2013

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the Web. From Marketing Land: Mobile Affiliate Traffic, Sales Reach All-Time Highs In May [Affiliate Window] Mobile traffic and sales at affiliate websites hit all-time highs in May, according to the affiliate network Affiliate Window. The […]

Chat with MarTechBot

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the Web.

From Marketing Land:

  • Mobile Affiliate Traffic, Sales Reach All-Time Highs In May [Affiliate Window]
    Mobile traffic and sales at affiliate websites hit all-time highs in May, according to the affiliate network Affiliate Window. The company shared its May stats this week, which show the increasing impact of mobile in the affiliate space: more traffic and more sales are coming from mobile devices than ever before. Affiliate Windows says it’s […]
  • ‘Tweet,’ ‘Big Data’ & Other Marketing Terms Are Now Official Words
    Hey marketers: a few of the words you and I use in our common speech are now official words. The Oxford English Dictionary (OED) has just announced its June 2013 update, and it includes several marketing/tech words that folks like us have been using for years. Here they are, in alphabetical order: big data crowdsourcing […]
  • Mobile App Developers Must Update Windows Phone Ad Units By September 12 To Continue Receiving Ads
    After launching a number of pubCenter changes, Microsoft announced today that mobile app developers will need to update all existing Windows Phone Ad units by September 12 if they want to continue receiving ads. To update ad units, developers can select ‘Ad units’ under the pubCenter’s setup tab: From there, choose the specific ad unit […]
  • This Week On Vine: E3 Tours, The X Factor Judges, HTC Goes Vineception & More
    What happened on Vine over this past week? Vine took to E3, The X Factor showed its new judges, HTC has an Inception-like Vine within a Vine within a Vine and more. As a quick introduction, I’m Kai Turner, co-founder of Brands On Vine. We gather data on what’s popular on Vine. I’m looking forward […]
  • Report: iOS Has More Traffic, But More “Volatile” Than Android
    Ad network Chitika has released data on iOS and Android usage throughout the day. Overall iOS is driving more Web traffic than Android (partly because of the iPad), but traffic coming from iOS devices is more “volatile” than Android traffic. In other words, Android usage is more consistent throughout the day, while iOS has greater […]
  • Removing Marketing Silos To Better Understand The Customer Journey
    Take a look around any marketing department today, and you’re likely to find clusters of marketers responsible for various functions such as display, targeting, search, and the affiliate channel. On the one hand, this allows you to cultivate teams with deep expertise in their areas of specialization. On the other hand, it creates silos that […]
  • Europeans Take New Look At Google’s Android Licensing Practices
    The Financial Times is reporting that Google is now “facing an investigation by European authorities into allegations that it supported the leading Android smartphone platform and its mobile services by means of cut-price licensing and exclusivity deals.” There isn’t a formal investigation on this question yet. Rather, the European Commission is submitting a questionnaire to device […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Affiliate Marketing

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Domaining

Email Marketing

General Internet Marketing

Mobile/Local Marketing

Social Media


Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

Get the must-read newsletter for marketers.