How to build authoritative links with data-driven content
Contributor Pratik Dholaki shares three types of data-driven content that will improve your ability and opportunity to earn authoritative links.
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Pratik Dholakiya's latest articles
4 concrete ways to use images to build links
Every picture tells a story and also may help you build links. Contributor Pratik Dholakiya shares four solid ways to use images to attract links.
Busting ecommerce myths that lead to bad marketing decisions
Contributor Pratik Dholakiya takes on the role of marketing myth-buster to debunk seven ecommerce clichés and shed light on the truth about what works and what doesn’t.
7 on-site SEO problems that hold back ecommerce sites
Is your ecommerce site experiencing weak organic traffic? Columnist Pratik Dholakiya shares some common issues that impact SEO for online retailers and offers a few suggestions.
16 common on-site SEO mistakes you might be making right now
Columnist Pratik Dholakiya shares the 16 technical SEO issues he sees most frequently. Even the most experienced SEO professionals can sometimes overlook these common issues!
4 mistakes to avoid during a website audit
A good website audit is important for getting a holistic view of your site's SEO health. Columnist Pratik Dholakiya explains which mistakes to avoid when conducting a website audit.
SEO trends to prepare for in 2017
What's on the horizon for search engine optimization (SEO) practitioners in the coming year? Columnist Pratik Dholakiya shares his predictions.
The four pillars of the future of SEO
What does the future of search engine optimization have in store for us? Columnist Pratik Dholakiya looks at recent trends to explain the direction our industry is headed in.
4 things you didn’t know about rich snippets
Wondering how to get those enhanced SERP displays? Columnist Pratik Dholakiya shares useful information about rich snippets and structured data to get you started.
5 contemporary strategies that help improve your rankings
The rules of the SEO game have changed over the years, but columnist Pratik Dholakiya has some solid strategies for increasing search visibility and authority that you can safely use in 2016.
6 strategies to build links for your small business website in 2016
Small business owners often don't know where to start when it comes to local link-building for SEO, so columnist Pratik Dholakiya shares his tips and suggestions.
5 Link-Building Techniques You’ve Been Neglecting
Tired of the same old link-building tactics? Columnist Pratik Dholakiya suggests some creative ideas to improve your link-building efforts.
The Blogger’s Guide To Nofollow Links
Do nofollow links make you cringe? You're not alone. But columnist Pratik Dholakiya explains why they're not so bad and how they can actually boost your site.
3 Google Patents You Need To Know About In 2016
Columnist Pratik Dholakiya outlines three patents that Google is applying for and explains how they could affect search results for both you and your clients.
Content Marketing Done Right: 8 Examples You Can Learn From
What makes content marketing truly great? Columnist Pratik Dholakiya shares some characteristics of successful campaigns so that you can implement them in your own.
Campus Chronicle: Cracking Content Marketing For Higher Education
Columnist Pratik Dholakiya explains how schools rely on content marketing to tell a story that matters -- to effectively market to students and win over new ones.