Brian Smith

Brian Smith is the director of local solutions and resident local search expert at Placeable, a local marketing company specializing in enterprise brands. For over 12 years, Brian has been conjuring up solutions to the most vexing search problems for his clients. Responsible for all aspects of Placeable's managed services organization, Brian executes local search strategy through content marketing, data syndication management, and technical enhancements to Placeable's suite of products. When the Montana native isn’t working on ways to improve his clients' search strategies, you can find him driving his kids to various sporting events and dance practice.

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The future of local discovery

Columnist Brian Smith discusses some of the recent developments and technology that will impact local search, both in the short term and the long term.

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The importance of local authenticity

When deciding which local businesses to patronize, consumers choose ones they know and trust. Columnist Brian Smith shares tips for marketers looking to help their businesses cultivate a strong image within their local communities.

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The future of the map

The leap from physical to digital maps was game-changing for marketers and consumers alike, but what's next on the horizon? Columnist Brian Smith explores some possibilities for the future of mapping.

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Bridging the gaps in the Google My Business API

Each update to the Google My Business API makes life easier for those of us managing locations at scale, but columnist Brian Smith notes that gaps in the automation process have yet to be addressed.