MarTech » Digital transformation » MarTech Today: Facebook’s news AI, Google’s AMP viewer & Feed Rules for Google Merchant Center

MarTech Today: Facebook’s news AI, Google’s AMP viewer & Feed Rules for Google Merchant Center

Here’s our recap of what happened in marketing technology, as reported on MarTech and other places across the web. From Marketing Land: Facebook’s humanless sifting of trending news suggests some AI needs supervision Sep 9, 2016 by Barry Levine As AI suits up for self-driving marketing platforms, the Facebook experience may outline some boundaries. Google’s […]

By Barry Levine

Published on September 12, 2016 • Last updated on May 12, 2021 • 2 minutes read

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Here’s our recap of what happened in marketing technology, as reported on MarTech and other places across the web.

From Marketing Land:

Facebook’s humanless sifting of trending news suggests some AI needs supervision
Sep 9, 2016 by Barry Levine
As AI suits up for self-driving marketing platforms, the Facebook experience may outline some boundaries.
Google’s AMP Viewer: the Tinder UX for content?
Sep 9, 2016 by Barb Palser
Google’s hosted AMP viewer takes the risk — and commitment — out of clicking a mobile search result. Contributor Barb Palser discusses what this will mean for publishers.
Tips for when and how to use Feed Rules in Google Merchant Center
Sep 9, 2016 by Ginny Marvin
With more functionality now available in Feed Rules, here is a look at how some marketers have been using them to improve Google Shopping campaign performance.

From Around The Web:

How Marketers Can Overcome Data Complexity, www.martechadvisor.com
Chrome to Add Security Warning to HTTP Sites Beginning 2017, wptavern.com
Rightside is releasing 2-character domains. Here’s what you need to know., domainnamewire.com
Digital Marketing Technology’s Big Bang Theory, www.cmswire.com
High-performing marketers emphasize people over data, technology, strategy, chiefmartec.com
Reclaim Your Social Media ROI in the Age of Algorithm Supremacy with These 6 Tools, blog.crazyegg.com
Smarter Advertising with Artificial Intelligence, www.martechadvisor.com
When Implementing People-Based Marketing, Getting The Technology Right Isn’t the Hardest Part, adexchanger.com

Contributing authors are invited to create content for MarTech and are chosen for their expertise and contribution to the martech community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. MarTech is owned by Semrush. Contributor was not asked to make any direct or indirect mentions of Semrush. The opinions they express are their own.

Barry Levine

Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.

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