Marketing Day: December 20, 2012

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Facebook Tests Pay-For-Delivery Messaging; Brands May Get Access Later Facebook has started a “small experiment” in the U.S. that will let some individual users pay to make sure their messages reach […]

on December 20, 2012 at 4:57 pm | Reading time: 4 minutes
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Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

  • Facebook Tests Pay-For-Delivery Messaging; Brands May Get Access Later

    Facebook has started a “small experiment” in the U.S. that will let some individual users pay to make sure their messages reach other users’ Inboxes. It’s part of several changes to how Facebook Messages are sent between users. Facebook is positioning the pay-for-delivery system as a way to reduce spam and other unwanted messages from […]

  • Thanks To Project Glass, Google Is Most Shared Video Brand Of 2012 [Report]

    Google videos were shared nearly 5.9 million times in 2012, making it the most shared video brand of the year according to Unruly Media’s 2012 Social Video Share Index. Google ranked seventh in the 2011 index, and Unruly Media credits this year’s jump to Google’s success with its Project Glass: One day… video, the video […]

  • Social Trumps Search On Smartphones But On Tablets Search Is King

    The market is now awash in data. Each new day brings a dozen surveys or reports to my inbox. Most of these data are generated to promote individual companies but some of the metrics are nonetheless useful and interesting. A lot of the data I’m now seeing pertain to the growing importance of mobile devices […]

  • Should Google+ Communities Be Part Of Your Social Media Strategy?

    Facebook has profiles, pages and groups. Google+ has profiles and pages. Wait, something is missing at Google+! Or, I should say it was missing. Over the last couple years, we have watched while Google+ systematically built Facebook-like features into its social media site, and to Google’s credit other excellent features as well. Well now, Google+ […]

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Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.

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Matt McGee
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Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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