5 ways one entrepreneur used Instagram to build a powerful network of contacts
In an interview with columnist Sweta Patel, marketer and influencer Amar Patel shares his top tips for Instagram marketing success.
Sweta Patel is a startup marketing advisor and founder of Silicon Valley Startup Marketing. She has consulted for more than 200 early-stage startups and high-growth companies.
In an interview with columnist Sweta Patel, marketer and influencer Amar Patel shares his top tips for Instagram marketing success.Sweta Patel | Nov 6, 2017 at 1:26 pm ET
Sometimes CMOs get caught up in the all-important task of marketing their company's brand. But columnist Sweta Patel says if you want to be a successful leader, you need to take steps to build your personal brand.Sweta Patel | Oct 9, 2017 at 10:30 am ET
From view-through rate to video length, contributor Sweta Patel discusses the metrics that will help you understand how your videos are performing on Facebook.Sweta Patel | Sep 29, 2017 at 1:41 pm ET
It's a question that plagues every content marketer: How do you increase engagement on Facebook? Contributor Sweta Patel shares tips to help you boost your content performance on the platform.Sweta Patel | Sep 4, 2017 at 11:14 am ET
When you're just getting your business off the ground, it's essential to have a data-driven marketing strategy in place. Contributor Sweta Patel taps three industry veterans to share what's working for their organizations.Sweta Patel | Aug 9, 2017 at 10:33 am ET
How can marketing better align with sales? Contributor Sweta Patel walks you through the ins and outs of building a lead-scoring plan and the metrics for tracking lead-scoring success.Sweta Patel | Jul 18, 2017 at 3:54 pm ET
Some marketers hurtle headlong into gathering leads without considering the strategic framework surrounding the effort. Contributor Sweta Patel explains how to set up a system to maximize the quality and quantity of demand generation.Sweta Patel | Jun 19, 2017 at 4:09 pm ET
Contributor Sweta Patel walks you through the three main social media attribution models to help you understand which approach will work best for your organization.Sweta Patel | Jun 7, 2017 at 11:29 am ET