3 brand mistakes that AI will keep amplifying in 2026
Reactive crisis response, neglected executive narratives and reckless AI adoption continue to haunt brands as genAI recirculates past controversies.
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Shannon Reedy's latest articles
Marketing artificial intelligence (AI)
What ChatGPT says about your brand — and why it matters
AI tools surface what’s said about your executives and brand. Build strong, consistent profiles to maintain credibility and influence perception.
Marketing artificial intelligence (AI)
How digital visibility drives — or destroys — brand trust
Your visibility in AI search now drives brand trust more than your own website. Here’s how to monitor, optimize and protect your narrative.
Generative AI is rewriting your brand story — make sure it gets it right
Generative AI is reshaping search and brand perception. Learn how to protect and control your story across AI platforms.
Winning genAI search requires structured, persona-driven content strategies
With Perplexity and OpenAI’s emerging AI browsers promising deeper personalization, brands must rethink visibility to stay ahead.