Michael McCune

Michael McCune is a Gartner analyst who works with marketing leaders on organization strategy and operations. His current research focuses on the improvement of functional productivity, the effectiveness of marketing operations, and the pursuit of operational excellence in marketing. 

His career activity includes the design and management of retail research products, online consumer panels, customer experience programs and channel management strategies. He has started businesses from scratch, been tapped to run joint ventures, managed multi-office organizations, led small teams within large companies, and endeavored to drive change as a consultant.