Jim Williams

Jim Williams is the VP of Marketing at Influitive, the advocate marketing experts. He is a veteran marketer for early and growth stage tech companies and loves bringing transformative concepts to market. Before joining the Influitive team he held marketing leadership roles at Eloqua, Unveil Solutions, Lernout & Hauspie, and several PR agencies.

Customer & Digital Experience

The cure for content shock

As buyers drown in a sea of marketing messages, how do you ensure that customers will notice your brand? Columnist Jim Williams says user-generated content is key.