Jason Warnock

Jason Warnock is the vice president of market intelligence and deliverability for Yesmail Interactive. A seasoned digital marketing veteran, he spearheaded the development of the Yesmail Market Intelligence tool that tracks the campaigns of competitors across eight digital channels, including email and social media. Warnock has designed and executed successful technology and business strategies for several Fortune 500 companies.

Performance Marketing

The genius of easy-click emails

A recent flight gives contributor Jason Warnock a glimpse into the future of email marketing and shows why marketers should care about easy-click emails.

Digital Commerce Marketing Tools

Secrets for digital commerce success in 2016

How do you stand out from the competition in the digital marketplace? Columnist Jason Warnock outlines three commerce strategies to help brands meet their goals and win over consumers.

Performance Marketing

The need for speed in email marketing

Big data is great, but don't let it slow you down. Columnist Jason Warnock says marketers need to take a hard look at their technologies and find solutions to achieve responsive, real-time marketing.