Andrew King

Andrew is an email marketer and Solutions Engineer at Campaign Monitor. He has designed, coded and deployed hundreds of emails (to millions of people) and most recently consulted on email strategy for some of the world's largest retailers, non-profits, financial institutions and publishers. He regularly speaks at industry events and can often be found pondering the future of email.

Performance Marketing

7 Tips To Get The Most Out Of Survey Emails

So many survey recruitment emails seem to be sent on autopilot, without any thought of creativity or user engagement. Contributor Andrew King has suggestions to help you wake up your survey request emails -- and improve your response rates.

Performance Marketing

Why You Should Quit Coding Emails

Why spend all your time fixing bugs in your weekly newsletter? Columnist Andrew King believes a good template system can decrease the hours you spend testing and fixing errors.