11 Ways to Improve Conversion Rates with Call Tracking
LogMyCalls on September 10, 2012 at 5:30 pm | Reading time: 1 minute
At its most basic level, call tracking tells businesses which marketing channels produce phone calls and which do not. It’s like Google Analytics for the phone.
Advanced call tracking also tracks and scores leads, records calls, tracks missed opportunities, gathers customer intelligence, provides re-marketing and marketing automation, and even tracks close rates of phone calls. Used effectively, call tracking increases offline and online conversion rates dramatically.
This whitepaper details 11 ways that call tracking measurably increases conversion rates, and provides concrete how-to steps that will improve your conversion rates immediately.