Tracking Santa Through Social Media: Updates Via Twitter, Facebook & Google+

If you need an update on Santa's progress, your favorite social media site might have them.

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    Wondering where Santa is right now? Or his progress as Christmas Eve unfolds? If you have a social media account with Twitter, Facebook or Google+, you can get updates from the two major Santa tracking services operating this year.

    On our sister site Search Engine Land, our annual Santa tracker review provides a comprehensive guide to getting the most out of NORAD Tracks Santa and Google Santa Tracker. Below, a close-up on how they share via social media.

    NORAD Track Santa & Social Media

    NORAD provides updates through these social media services:

    Here’s an example of how updates look from Twitter:

    NORAD Twitter 2014

    And Facebook:

    NORAD Facebook 2014

    And Google+:

    Google+ NORAD 2014

    Google Maps, Santa Tracking & Social Media

    Google Santa Tracker doesn’t run its own social media accounts. Instead, it depends on Google Maps issuing updates through these services:

    Sadly, it’s a waste of time so far to bother with trying to follow via the Google+ or Facebook accounts. Both of those still show Santa as on the ground:

    Google Maps Santa Tracking 2014

    Google Maps Facebook Santa Tracking 2014

     

    But Google Maps has been updating its Twitter account with Santa’s progress regularly:

    Google Maps Santa Tracking Twitter

    Again, for a full rundown on Santa tracking from maps via the web, Santa Cam videos, apps on your phone or even by making a phone call or sending email, see our companion story:

    Merry Christmas and Happy Holidays from those of us here at Marketing Land!


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    Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land, MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.

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