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MarTech » Performance Marketing » Periscope launches live 360 video broadcasting

Periscope launches live 360 video broadcasting

Get a 360° experience alongside Periscope broadcasters with new 360 Live video streaming.

Greg Finn on December 28, 2016 at 6:05 pm | Reading time: 1 minute

periscope-icon-1920

For social media networks, 2016 has been the year that live video took off.

Facebook, Twitter and Instagram have made serious announcements and upgrades to their live offerings, and Periscope/Twitter is rounding the year off with a bang. Certain Periscope users will now have the ability to broadcast live 360 videos out to the community.

360 Sunset in Florida. First ever #Periscope360 with @Brandee_Anthony https://t.co/AZWbnnT15S

— Alex Pettitt (@Alexpettitt) December 28, 2016

The live videos work similar to other standard 360 integrations where users can physically rotate (or swipe/drag) to see the full scope of a moment. Any live 360 videos will be marked with a red “LIVE 360” badge in the bottom left.

periscope-360

The 360 videos can currently be viewed by all users, but only a select group of partners are eligible to broadcast. A form exists if you’d like to sign up to join the Periscope 360 waitlist. Periscope has stated that this feature will be rolling out more broadly in the coming weeks.

For more, see the full release from Periscope.


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About The Author

Greg Finn
Greg Finn is the Director of Marketing for Cypress North, a company that provides world-class social media and search marketing services and web & application development. He has been in the Internet marketing industry for 10+ years and specializes in Digital Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

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