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MarTech » Performance Marketing » LinkedIn Tops Projections For The 15th Straight Quarter, Soars To Record Highs

LinkedIn Tops Projections For The 15th Straight Quarter, Soars To Record Highs

Solid growth & fantastic revenues across all business units helped the social networking giant crush their Q4 earnings.

Greg Finn on February 6, 2015 at 7:31 am

linkedin-fabric-800

LinkedIn may not be the sexiest social network, but investors have no problem with that. Fueled by Jobs, new sales tools such as “Sales Navigator” and a record number of users, LinkedIn stock has hit an all-time high.

LinkedIn now has 93 million monthly active unique visitors (up from 76 million a year ago) and 347 million members. LinkedIn’s Chinese demographic also jumped to 8 million members, and 70% of all new LinkedIn members were, in fact, international.

Members

Revenue comes from three main locations for LinkedIn, Talent Solutions (Jobs), Marketing Solutions (Ads) and Premium Users. Talent solutions lead the way in revenue, with $369 million (up 41%), followed by Marketing Solutions at $153 million (and the highest growth of 56%) followed by premium subscriptions at $121 million (up 38%).  Overall for the Q4 earnings, yesterday LinkedIn (LKND) reported an EPS of $0.61, well above the estimated $0.53 mark.

REvenue

Afterhours the stock saw trading over the $260 mark, its highest price to date.


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About The Author

Greg Finn
Greg Finn is the Director of Marketing for Cypress North, a company that provides world-class social media and search marketing services and web & application development. He has been in the Internet marketing industry for 10+ years and specializes in Digital Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

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