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MarTech » Performance Marketing » Google To Offer $5 for $10 Starbucks Coupon Tomorrow

Google To Offer $5 for $10 Starbucks Coupon Tomorrow

Tomorrow Google Offers will sell a “$5 for $10” Starbucks voucher. According to the Google Commerce Blog, the deal will be available to Google Offers subscribers in all 40 US cities where Google Offers is live. There’s also a “feel good,” charitable aspect to the promotion: “For every deal purchased, Google Offers will donate $3 […]

Greg Sterling on April 3, 2012 at 11:46 am | Reading time: 1 minute

Tomorrow Google Offers will sell a “$5 for $10” Starbucks voucher. According to the Google Commerce Blog, the deal will be available to Google Offers subscribers in all 40 US cities where Google Offers is live.

There’s also a “feel good,” charitable aspect to the promotion: “For every deal purchased, Google Offers will donate $3 to the Opportunity Finance Network (OFN) for the Create Jobs for USA Fund (up to $3 million).”

The deal should turn out to be hugely successful. Similar $5 for $10 and $10 for $20 deals for Amazon vouchers from LivingSocial sold millions of coupons in the past. Google is promoting the deal in advance to help boost Google Offers subscriber rolls.

Google Offers recently introduced a trial loyalty program (Offers with Rewards) that encourages Google Offer buyers to revisit merchants and receive an incentive after some specific number of purchases.

Related Entries

  • Google Closing The Loop With New “Offer Rewards” Program
  • Google “Offer Ads” — Not Google Offers — In The Wild
  • Groupon Files For IPO While Google Offers Could Be Its “Next Billion Dollar Business”

Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


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About The Author

Greg Sterling
Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.

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