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MarTech » Data » Google Analytics Rolls Out Beta Diagnostics For Limited Number Of Users

Google Analytics Rolls Out Beta Diagnostics For Limited Number Of Users

Google announced yesterday it is launching beta Analytics Diagnostics, but only giving access to a limited number of users for now. According to the announcement, the new Analytics Diagnostics feature will identify a number of account issues: It inspects your site tagging, account configuration, and reporting data for potential data-quality issues, looking for things like: […]

Amy Gesenhues on April 15, 2014 at 10:29 am | Reading time: 1 minute

google-analytics-600Google announced yesterday it is launching beta Analytics Diagnostics, but only giving access to a limited number of users for now.

According to the announcement, the new Analytics Diagnostics feature will identify a number of account issues:

It inspects your site tagging, account configuration, and reporting data for potential data-quality issues, looking for things like:
  • Missing or malformed Analytics tags 
  • Filters that conflict
  • Looking for the presence of (other) entries in reports

Google offered the following image to show how Diagnostics notifications will appear for an account, and said the plan is to release it to all users after improvements are made on the system.

Google Analytics diagnostics April 2014


Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


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About The Author

Amy Gesenhues
Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Marketing Land, Search Engine Land and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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