Customize your email marketing with the power of personalization

Real-world examples of how you can make personalized recommendations when your email is opened - not when it’s sent.

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    Now more than ever, your customers are craving a personal connection. Your email messaging connects you to your customer, and when you deliver individualized messages, you are making that relationship a strong one.

    Join Adrian Turner, senior personalization lead, Business Development Bank of Canada (BDC), and Leigh Price, senior manager PMM, Salesforce, for a live webinar to learn more about personalized email campaigns that empower you to build strong connections with the people who matter most to your organization.

    Register for “Drive Customer Engagement with the Power of Personalization,” presented by Salesforce.


    Contributing authors are invited to create content for MarTech and are chosen for their expertise and contribution to the martech community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. MarTech is owned by Semrush. Contributor was not asked to make any direct or indirect mentions of Semrush. The opinions they express are their own.

    Cynthia Ramsaran was director of custom content at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over two decades of editorial/content marketing experience, Cynthia’s expertise spans the marketing, technology, finance, manufacturing and gaming industries. She was a writer/producer for CNBC.com and produced thought leadership for KPMG. Cynthia hails from Queens, NY and earned her Bachelor's and MBA from St. John's University.

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