Customer & Digital Experience
2022’s trends in digital marketing
Find out how marketers are trying to deliver exceptional experiences
Make every customer interaction matter by connecting all your business data across advertising, marketing, sales, commerce, and service. Oracle Advertising and Customer Experience (CX) is a connected suite of applications that goes beyond traditional CRM to help you create and nurture lasting customer relationships. Build a complete view of every interaction and every customer, no matter how and when they engage. Empower your entire business to deliver exceptional customer experiences—from acquisition to retention—and everything in between.
Marketing Operations
Why marketing automation is crucial to your success
Learn how it makes your campaigns more effective and drives sales
Digital Transformation
An old-fashioned retailer’s modern marketing approach
The Vermont Country Store revamped its business and kept employees safe with these three initiatives.
Marketing Operations
How automation can help your sellers sell more (and your marketers market better)
Break down traditional information siloes with the right suite of tools.
Sponsored Content
5 mega-trends transforming the future of digital marketing
These five areas have changed the world for both B2B and B2C marketers.
Sponsored Content
5 B2B marketing trends to address in 2021
B2B marketers must embrace the acceleration of digital, AI and automation, and customer-centricity. See how to stay competitive.