Four trends that will reshape marketing in 2017
What trends and technologies will keep marketers on their toes over the coming year? Contributor Russ Glass shares his predictions.
Russell Glass is the VP of Products for LinkedIn. A seasoned technology entrepreneur, Russ served as founder, president and CEO of Bizo, a B2B audience marketing and data platform, which was acquired for $175mm by LinkedIn in 2014. During his tenure at Bizo, he grew the company to a $50mm+ revenue run-rate and more than 150 employees before it was acquired. At LinkedIn, he injects his deep knowledge about the B2B marketing ecosystem to help build the next generation of content-based products for the company. Russ has also founded or held senior positions at four venture-backed technology companies. He is a big believer that great cultures equals great companies, and has integrated this philosophy into all of his roles. He’s passionate about family, Duke basketball, golf and just about anything in HD.
What trends and technologies will keep marketers on their toes over the coming year? Contributor Russ Glass shares his predictions.Russell Glass | Jan 13, 2017 at 1:45 pm ET