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Analytics

Live Chat Best Practices for Conversion Rate Optimization

As many as three-quarters of website visitors abandon their shopping carts, and nearly 50% bounce from your site. Wouldn’t it be great if you could ‘read’ your website visitors’ body language while they are browsing – and better understand which visitors to profitably engage with and what they need to make those purchases? Think of […]

Ecommerce

6 Considerations for Choosing a Live Chat Solution to Increase Ecommerce Conversion

When exploring your live chat options, it’s important to understand that not all chats are created equal. The difference between a “smart” chat engagement vs a generic chat engagement can be the difference between a customer completing a purchase or abandoning your website. This white paper from MarketLinc highlights the 6 key considerations you should […]

Call analytics

Serving The Underserved – Recovering Revenue through Intelligent Visitor Engagement

Although live chat and 1-800-numbers are staples for online software vendors, not all live visitor engagement solutions are created equal. Second-generation chat tools support proactive engagement, but without predictive personalization capabilities, a solid targeting strategy, a process for continuous optimization and an integrated, specialized live sales team, vendors miss the opportunity to maximize the performance […]