Awe-inspiring customer experience starts, and ends, without ‘gotchas’
CX is much greater than a single interaction and must be championed from the C-suite and orchestrated across the lines of business and functions.
Aileen Cahill is a Fortune 100 C-suite client advisor; selling and delivering consulting insights while building robust relationships and driving business results. She is a classically trained CPG brand marketer who blends “Big Data” analytics and customer insights with business strategy to drive strategic growth from the “outside in.” Unlocking revenue growth through customer focus, data analytics and process reengineering, she is a digital marketing pioneer who leverages analytics and design thinking to create new products and curate engaging customer experiences.
CX is much greater than a single interaction and must be championed from the C-suite and orchestrated across the lines of business and functions.Aileen Cahill | Oct 16, 2019 at 3:07 pm ET
They are both future focused and it is time we use future customer insights to inform our tech stack selection and embrace an agile marketing approach.Aileen Cahill | Sep 26, 2019 at 10:41 am ET