The Localized Marketing Benchmark Report 2021

Which Brands Have Risen to the Top?

Businesses have faced many challenges recently, and consumer trends have made effective localized search and social marketing strategies essential to success. How well have multi-location businesses embraced this and what can you learn from the top brands?

The third-annual Localized Marketing Benchmark Report (LMBR), presented by Localogy and SOCi, analyzed over 275 multi-location brands to find how well they are performing on important localized marketing metrics.
This year’s report seeks to:

  • Establish quantifiable marketing benchmarks for multi-location brands
  • Illustrate the importance of effective marketing programs in today’s challenging business environment
  • Provide recommendations for multi-location marketers to build mature, effective programs

Opinions expressed in this article are those of the sponsor. MarTech neither confirms nor disputes any of the conclusions presented above.

SOCi is redefining local and AI search visibility for multi-location brands with the first agentic workforce. Its brand-trained agents, powered by a unified visibility engine, autonomously execute and optimize marketing across AI search, geo ecosystems, social, and reviews. Built for distributed enterprises, SOCi ensures every location is discoverable and growing. Trusted by brands like Ford, Ace Hardware, and Liberty Tax, SOCi turns marketing from software you manage into intelligent, scalable work that gets done.

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