From Finger to Foot Traffic
Reaching the Omnochannel Consumer
Adlucent on January 9, 2018 at 5:19 pm | Reading time: 1 minute
According to an Adlucent survey, 70% of shoppers are multi-channel consumers—purchasing products using a combination of online and in-store shopping. Is your digital strategy reaching the omnichannel consumer?
Just in time for the holidays, take a look Adlucent’s latest white paper to learn:
- Six ways retailers can use location-based digital ads to drive purchases in physical stores
- Success stories from companies who’ve mastered location-based advertising
- Reporting methods to show how digital campaigns are contributing to purchases in physical stores
Opinions expressed in this article are those of the sponsor. MarTech neither confirms nor disputes any of the conclusions presented above.
Adlucent is the performance marketing agency that proves outperformance has no limit. Powered by our purpose-built platform, Deep Search™, Adlucent unifies the best of human and machine for a scientific approach to marketing. We work transparently in partnership with B2C and B2B retailers and brands to create custom, predictive programs that drive ever-better outcomes. Our services include paid search, shopping, social, Amazon, display media, video, performance creative, consulting, and measurement. Headquartered in Austin, Texas, Adlucent is part of Advantage Solutions and ranked one of the top marketing companies in the U.S. by AdAge.
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- Six ways retailers can use location-based digital ads to drive purchases in physical stores
- Success stories from companies who’ve mastered location-based advertising
- Reporting methods to show how digital campaigns are contributing to purchases in physical stores
Opinions expressed in this article are those of the sponsor. MarTech neither confirms nor disputes any of the conclusions presented above.
Adlucent is the performance marketing agency that proves outperformance has no limit. Powered by our purpose-built platform, Deep Search™, Adlucent unifies the best of human and machine for a scientific approach to marketing. We work transparently in partnership with B2C and B2B retailers and brands to create custom, predictive programs that drive ever-better outcomes. Our services include paid search, shopping, social, Amazon, display media, video, performance creative, consulting, and measurement. Headquartered in Austin, Texas, Adlucent is part of Advantage Solutions and ranked one of the top marketing companies in the U.S. by AdAge.
View Author Profile