Twitter brings Teams to its mobile apps for on-the-go account sharing

Twitter's account-sharing feature has only been available through TweetDeck's desktop site -- until now.

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Twitter is making it easier for multiple people to manage a brand’s account while away from their computers.

Two-and-a-half years after rolling out Teams on TweetDeck, Twitter is bringing the account-sharing feature to its own mobile apps, the company announced on Thursday. As a result, people sharing a single account, such as the employees of a brand and its agencies, no longer have to log in to the TweetDeck desktop site to post tweets from that account.

In addition to publishing tweets, people who are members of a Team can also retweet and like others’ tweets, as well as send direct messages, schedule tweets, create lists for separate feeds populated by only certain accounts and curate Moments.

However, not all Teams features will be available through Twitter’s mobile apps. Team owners and admins will not be able to manage the members of a Team through Twitter’s mobile apps and must still use TweetDeck for that, according to a Twitter spokesperson.

Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.

About the author

Tim Peterson
Tim Peterson, Third Door Media's Social Media Reporter, has been covering the digital marketing industry since 2011. He has reported for Advertising Age, Adweek and Direct Marketing News. A born-and-raised Angeleno who graduated from New York University, he currently lives in Los Angeles. He has broken stories on Snapchat's ad plans, Hulu founding CEO Jason Kilar's attempt to take on YouTube and the assemblage of Amazon's ad-tech stack; analyzed YouTube's programming strategy, Facebook's ad-tech ambitions and ad blocking's rise; and documented digital video's biggest annual event VidCon, BuzzFeed's branded video production process and Snapchat Discover's ad load six months after launch. He has also developed tools to monitor brands' early adoption of live-streaming apps, compare Yahoo's and Google's search designs and examine the NFL's YouTube and Facebook video strategies.

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