Tony Toubia is a Senior Relationship Marketing Strategist at DEG, a full-service digital agency specializing in marketing, commerce and collaboration strategies. A graduate of Kansas State University, he is a seven-year marketing industry veteran with a long track record of helping big brands to better understand their digital opportunities and how to execute in order to capitalize upon them. In his spare time, Toubia enjoys brewing beer at home – and responsibly enjoying the fruits of his labor.
It's natural to want to kick back and relax after the holidays, but columnist Tony Toubia argues that this is a great time to nurture those newly acquired customers to continue reaping sales and successes from the holiday spending season.
As December quickly approaches, brands need to think about their post-Black Friday tactics. Columnist Tony Toubia shares strategies to help you engage last-minute shoppers and procrastinators.
Competition during the holidays is fierce. Contributor Tony Toubia shares best practices to help you engage with your customers and ensure your brand doesn't get lost in the noise.
Get a head start on your holiday marketing. Contributor Tony Toubia outlines three strategies to ensure you're prepared for a successful shopping season.