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Tom Demers

About Tom Demers

Tom Demers is the co-founder and managing partner of Measured SEM and Cornerstone Content. His companies offer paid search management, search engine optimization (SEO), and content marketing services to businesses of varying sizes in various industries.

Tom Demers's latest articles

Performance marketing

From big to small: 5 free image compression tools reviewed

Want to improve your page load times? Image optimization is a great place to start! Columnist Tom Demers reviews five free image compression tools and notes their impact on page speed.

Tom Demers | Oct 19, 2017 at 4:51 pm ET

Performance marketing

The non-developer’s guide to reducing WordPress load times up to 2 seconds (with data)

Wondering where to start with page speed improvements? Columnist Tom Demers shares how he tackled page speed improvements on several WordPress sites without (much) input from a developer.

Tom Demers | Sep 28, 2017 at 2:51 pm ET

Performance marketing

What Bernie Sanders Can (Kind Of) Teach Us About SEO In 2016 & Beyond

Columnist Tom Demers shows how some websites supporting Sanders are gaining organic search visibility -- and how these principles can apply to your business.

Tom Demers | Nov 24, 2015 at 1:10 pm ET

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Customer experience

How To Get Links, Leads, Shares & Sales From What You Already Know

Columnist Tom Demers discusses how successful content creators profit from success, failure, and everything in between.

Tom Demers | Apr 6, 2015 at 12:19 pm ET

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Tom Demers's latest articles

From big to small: 5 free image compression tools reviewed

The non-developer’s guide to reducing WordPress load times up to 2 seconds (with data)

What Bernie Sanders Can (Kind Of) Teach Us About SEO In 2016 & Beyond

How To Get Links, Leads, Shares & Sales From What You Already Know