Agencies that get creative are going to continue to inch ahead of those that do not. Here's how you can adjust your video strategy on social.
Advertisers need to remember constant reevaluation of their methods is crucial in today's environment.Susan Wenograd | Jan 2, 2019 at 8:15 am ET
New optimization option aims to reach trip-takers in the early stages of consideration.Susan Wenograd | Mar 6, 2018 at 11:43 am ET
The 2018 date follows a warning of ad-blocking enforcement issued in June.Susan Wenograd | Dec 19, 2017 at 7:35 pm ET
Real-time content scanning delivers relevant ad placement options based on user engagement data.Susan Wenograd | Oct 5, 2017 at 8:00 am ET
Director Mix can create huge numbers of ads tailored to custom audiences based on actions taken on other Google services.Susan Wenograd | Sep 26, 2017 at 9:09 am ET
HubSpot and Marketo customers can leverage CRM data in AdRoll ABM.Susan Wenograd | Sep 11, 2017 at 1:34 pm ET