Is SEO table stakes? (Hint: No!)
Anyone know why the idea that SEO is no longer a specialized practice and has turned into table stakes has taken hold? Bueller?
Simon Heseltine is the Vice President of Audience Growth at Trader Interactive, a leading provider of digital offerings to include CycleTrader, RVTrader, RV Web Services, Commercial Web Services, CommercialTruckTrader and EquipmentTrader.com. He was one of the first columnists on Search Engine Land in 2007 to write about in-house teams and has won numerous industry awards for his expertise in managing them.
Anyone know why the idea that SEO is no longer a specialized practice and has turned into table stakes has taken hold? Bueller?
Simon Heseltine | Sep 14, 2018 at 10:19 am ETEstablishing a baseline and understanding historical trends helps forecast traffic trends and alerts you when traffic changes. Contributor Simon Heseltine lists steps you can take to predict incoming traffic and changes to your site.
Simon Heseltine | Jul 23, 2018 at 2:58 pm ET