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Learn the secrets of getting high ROI from your marketing campaigns — Are you using the latest innovative content marketing know-how to the fullest? Content marketing is not just an exercise for SEO. The latest trends in content marketing include applying many of the content techniques used for SEO campaigns to your PPC campaigns to […]
In the past few months, Google has announced several important changes to its algorithms, from changes in encryption to rich snippets, from an emphasis on fresh content to a change in how paid search ads are displayed. With Google’s recent updates to its freshness algorithms, maintaining fresh content has become more important than ever, particularly […]