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Melissa Burdick

About Melissa Burdick

Melissa Burdick is the president of Pacvue and is an expert in designing for online and ecommerce marketing strategies. A 10-year Amazon veteran, Melissa helped launch the Amazon CPG/Health and Beauty retail business, building a business from the ground up with an evolving strategy to sell profitably online. She was an early leader of the Amazon Media Group, launching the first vendor display video ad and developed and grew the Amazon advertising business. Melissa is well known as an ecommerce thought leader and participates as a speaker at ecommerce conferences and industry podcasts.

Melissa Burdick's latest articles

Performance marketing

Moving from vendor to seller on Amazon? Here’s what you need to know

If you are a smaller vendor (less than $10M per year), Amazon is poised to implement a change to require a transition from a wholesale supplier to a marketplace seller.

Melissa Burdick | Jul 2, 2019 at 2:31 pm ET

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Melissa Burdick's latest articles

Moving from vendor to seller on Amazon? Here’s what you need to know