Mark Szabo

Dr. Szabo runs Curious, Critical Mass' in-house research studio. He combines his research expertise with over 20 years in digital communications at the agency and client level. His doctoral research looked at new ways to apply design thinking approaches to extremely complex challenges, which comes in handy pretty much every day at Critical Mass. Mark has a very wide range of vertical experience, including the financial, insurance, legal, higher-education, fundraising, automotive, luxury and CPG sectors.