An approach to unlocking first-party data strategies
This approach will unlock first-party data strategies you can utilize across your marketing channels.
Malorie is a Senior Solutions Consultant with Actable, a leading digital transformation consultancy, focused on helping clients accelerate value from their 1st party customer data assets. Malorie has worked with blue-chip clients across CPG, finance, and publishing. Prior to joining Actable, Malorie was an implementation consultant at Lytics, a leading CDP, and has a nearly a decade in email, performance media, and analytics.
This approach will unlock first-party data strategies you can utilize across your marketing channels.
Malorie Morrison | May 8, 2023 at 11:51 am ET