Do men and women value online reviews differently?
New research suggests there is an opportunity for businesses to get ahead of their competitors by generating reviews from their female customers.
Jamie Pitman is Head of Content at local SEO tool provider BrightLocal. He's been working in Digital Marketing for nearly ten years and has specialized in SEO, content marketing and social media, managing successful marketing projects for clients and employers alike. Over this time he's blogged his heart out, writing over 300 posts on a wide variety of digital marketing topics for various businesses and publications.
New research suggests there is an opportunity for businesses to get ahead of their competitors by generating reviews from their female customers.Jamie Pitman | Dec 14, 2018 at 9:24 am ET
Looking for more positive reviews? Here are some smart ways to build citations and reviews plus tips to boost the visibility of businesses in the hospitality sector.Jamie Pitman | Sep 17, 2018 at 1:17 pm ET
Rebranding an established business is not easy, says contributor Jamie Pitman, especially for small businesses. Here are 6 marketing and local search tips to help make the process a success.Jamie Pitman | Jul 31, 2018 at 4:12 pm ET
Pokémon Go and fidget spinners are fads, but voice search for a local business is not, says contributor Jamie Pitman. With new technologies like Google Duplex coming on, local business owners should optimize for voice search.Jamie Pitman | May 29, 2018 at 9:38 am ET