MarTech takes place on September 14-15, 2021 with a focus on Data. Submit Your Session Ideas Now.

We’re accepting MarTech session pitches now through July 31st.

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The theme for MarTech taking place virtually on September 14-15 is Data. Decisions. Results.

Modern marketing presents a complex web of interconnected themes: customer experience, management and strategy, marketing technologies and the operations that run them. But at the center, and threading through all of those facets, is the collection, storage, management and activation of data.

Nobody today would think of driving customer experience without data. All strategy – if it’s worth anything – is data-based, and technologies ingest and create data at growing scale and speed.

We’d love to hear from you, marketing practitioners, who are at the forefront of managing data in all areas of marketing. If you have an interesting story to tell, a case study to share or tips and techniques on how you are successfully collecting, managing or using data in the following areas please consider submitting a session pitch.

  • Marketing automation
  • Managing customer data
  • Digital asset management
  • Marketing attribution and predictive analytics
  • Content management
  • Account based marketing
  • Identity resolution
  • Customer journey analytics
  • Marketing project management

We’re accepting pitches now through July 31st. You can look for more information and tips for submitting session pitches on this page, or go directly to the pitch form here.

If you haven’t submitted a pitch in the past year, you’ll need to first create an account, then fill out your profile. Once you do that, click on Pitch a Session, select MarTech fall in the dropdown menu and to enter your specific session pitch details. Feel free to reach out to me with questions: [email protected].


About the author

Kathy Bushman
Staff
Kathy is the director of event content at Third Door Media. She has more than 25 years of experience in marketing communications, event management and marketing training. Formerly, Kathy was the director of content and training for the Digital Summit series of events where she oversaw the content development and quality of more than 20 events a year. Prior to that she was the director of training for MarketingProfs where she worked on live events, virtual events and developed marketing training programs using instructional design techniques and adult learning theory. She has also worked on industry events for other companies including the Direct Marketing Association and Penton Media.

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