Identify traffic-stealing competitors
Find untapped opportunities
Create outperforming content
What’s up with online shoppers? They spend significant amounts of time on your site, view several product pages, select items and place them in a shopping cart. Then they disappear. It happens a majority of the time during the online shopping experience. Download this white paper and learn: The main reasons why shoppers abandon their […]
Webtrends puts you on the path for increasing your social ROI and improving social conversions by giving you unique insights into Facebook, Twitter and YouTube, and helping you optimize social and mobile content for the greatest return. Download this white paper to learn: How to understand the ROI of social media marketing How to make […]
Despite the ever-changing landscape of digital marketing, fundamentals remain the same — if you’re not analyzing visitor behavior (from first click, Facebook like, or mobile app download) you can’t improve the customer experience. This white paper illustrates through 4 case studies the path to real-time relevance and remarkable ROI. Case studies include: Hotels4u.com Motorcycle Superstore […]
No matter what business you’re in, converting prospects through the marketing funnel equals revenue. Whether you want customers to download, register or buy, you want your conversion rate to be the highest it can be — conversion equals the bottom line. The best way to achieve this is through testing variations of content to know […]
The landing page is often the first thing customers see when they interact with your brand online. Whether it is a web page, Facebook app or mobile interstitial, landing pages exist to deliver relevant messaging that converts visitor traffic. If the messaging on your landing page is resonates, visitors are likely to click further into […]
This webcast will provide an overview of Facebook advertising for search marketing professionals. If you’re already adept at PPC advertising and marketing, find out what’s the same — and what’s not — with Facebook advertising. PPC and social media marketer Ryan Lash will explore what every search engine marketer needs to know about Facebook advertising […]