Good morning, Marketers, We have a big announcement for you. 

You’re invited to have a conversation with the beta version of MarTechBot, the first generative AI chatbot for marketing technology professionals. 

We know that when you want an answer, you want an answer. Quickly. And from a source you trust. We taught ChatGPT about marketing technology by training it on the content from MarTech. You’ll get the answers you need from over 20,000 content pieces we’ve published. It’s MarTech + ChatGPT! 

Give MarTechBot a try and tell us about the experience. We can’t build a great bot without you! 

Marc Sirkin
MarTechBot’s Dr. Frankenstein

Programmatic advertising

‘Bad’ digital ad spending can harm the environment

As we come up to Earth Day, know that the media properties with the biggest carbon footprint are typically fraud, click-bait or offer low-value inventory.

Marketing automation

What is marketing automation?

Here's how marketing automation works, why it's key to delivering seamless customer experiences and some best practices to follow.

Marketing technology

The latest jobs in martech

On the hunt for something new? Check out who's hiring in martech this week.

Performance marketing

Connected TV’s results transcend the TV screen

Why CTV is an important part of any search strategy.

Transform your customer experience with data that packs a punch!

Are you ready to take your customer experience to the next level? Join our webinar with Salesforce and Acxiom and learn how to supercharge your marketing technology and create unforgettable customer experiences.

Save your seat!

MarTech salary and career

Frequent promotions and salary increases contribute to thriving martech careers

Most marketing technology professionals are satisfied with their jobs despite accelerating churn.

Marketing artificial intelligence (AI)

AI is used in marketing by two thirds of B2B orgs, Forrester finds

Targeting is the top use case, and one third are using chatbots.

The complete guide to first-party data

In this guide, OneTrust outlines everything you need to build optimal experiences for consumers using first-party data, including best practices around data collection & usage.

Learn More

Marketing technology

Marketers need a unified platform, not more standalone tools

Oracle says the argument is over and the unified platform beats collections of best of breed solutions.

Available now: Discover game-changing martech solutions and strategies for free

Unlock nearly 30 hours of world class content from Sysco, Forrester, Salesforce, and more cutting-edge companies… for free. Discover the entire spring season of MarTech — out now!

Register for free

From Search Engine Land