Good morning, Marketers, it’s not just the technology but how you use it.
Today, the top issue is Amazon’s new email services for sellers. The question: Will more emails increase customer lifetime value or turn customers away?
Marketing is, in many cases, the art of hitting the sweet spot, and data points the way.
Also pointing the way are strategies and insights from the top marketing minds who will be gathering virtually at The MarTech Conference (registration is free), on September 28 and 29.