An E-Holiday Like No Other

Insights, tips, and inspiration for e-commerce advertisers to rediscover the 2020 holiday season

This Christmas will be a bit different from what we’re used to. But what won’t change, however, is the Holiday Season race – people are still expecting customary discounts and are searching for them online more actively than ever before.

In this guide we have collected recent insights on what consumption trends to expect, and share tips on how you can get a better ROI for your holiday season advertising.

In this guide we dive into:

  • What makes this holiday season special (with key audience insights for advertisers)
  • How to tailor your creatives to changes to make them catalyst for conversions (with check-up section)
  • How to act on each funnel stage with your creatives
  • Why personal approach makes ads resonate better
  • How to upgrade through machine learning