MarTech’s marketing operations experts to follow (Copy)
These are the MOps maestros, modelers and makers who make sure the trains run on time, that data is actionable and that you have the programs you need.
Top 10 immersive marketing trends that will grow your grinchy heart in 2023
From better B2B marketing in the metaverse to more engaging virtual events, here's a preview of key immersive marketing trends in 2023.
2023 Predictions: How organizations will transform their martech stacks and digital experiences in the new year
Top ways experiences and behaviors will change for consumers in 2023, and what marketers will do to maintain a competitive edge.
4 easy ways to optimize data intake on your marketing automation platform
Four easy ways to get better data from your marketing automation platform (MAP).
MarTech’s email marketing experts to follow
Here are the email marketing experts to follow to stay on top of all the best practices and latest developments.
Amazon announces AWS Clean Rooms
The new service will allow AWS Advertising and Marketing customers to pull insights from securely protected data to be used for campaigns and research.
33 World Cup marketing statistics you need to know
5 billion people are expected to watch some of the World Cup, so brands are out in force. Here's a story told in statistics.
Podcasts now a top channel for B2B marketing
B2B podcasts don't need a big audience to be a success. Also, they are perfect for repurposing content like blog posts, white papers, etc.
3 things to know about the American Data Protection and Privacy Act
A quick guide to the ADPPA as currently drafted. It might change, of course, and it's not guaranteed to pass.
How Cherry Bombe uses email to make customers smile
Email technology is helping Cherry Bombe consistently produce relevant, original content that increases audience retention.