With the ability to automatically recognize actors, athletes and brands on live TV, a field of play opens up for CTV commerce.
Why we care. Customers increasingly make purchase decisions based at least as much on experience as on product, service or price. And that’s increasingly true of B2B buyers as well as consumers. Disconnected digital experiences drive them away. We care about seamless experiences across all channels where customer are found.
The acquisition is expected to enable Deloitte Digital to offer customers support in content production for campaigns, websites, mobile apps, social and other digital channels.
Good morning, Marketers, and there’s plenty to be thankful for in the marketing technology space. Because of the challenges we’ve all experienced over the last year and a half, it’s been all hands on deck to save customers, improve experience and make remote workflow effective. The upside is the tremendous amount of talent working together […]