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HybridCompute from ActionIQ will allow the CDP to query data from external sources like enterprise data lakes.
Consumers trust us with their data because they value our brand. In return, we need to make their experience the best possible. Here's how.
Despite the restrictions, targeting iOS users is still crucial for marketers. Here are four tips to help pivot your advertising strategy.
"Thursday Night Football" on Amazon's CTV Prime Video will be company's first time measuring live streaming ratings.
Data and customer experience overhauls are part of the roadmap for World Vision as they adapt to digital giving.